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WHO WE ARE

Our Story

Established in 1999, True North Sales Group is an Ontario-based sales agency specializing in the paint and hardware industry. We represent six leading manufacturers across the residential, commercial, and industrial sectors, combining deep market expertise with a service-driven approach.

Our longevity is built on lasting partnerships, consistent follow-through, and an unwavering commitment to the quality of every product we represent.

For over 25 years, we've grown alongside our manufacturer partners and the customers we serve — building a reputation grounded in reliability, integrity, and results. We don't just sell products; we stand behind them.

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Our Mission

To connect premium manufacturers with Ontario's paint and hardware market through dependable service, lasting relationships, and a consistent standard of quality.

What We Stand For

Service First

We respond quickly, follow through consistently, and support our partners well beyond the sale.

Quality Representation

We stand fully behind every manufacturer and product we bring to market.

Integrity Always

We operate with transparency and honesty across every relationship — manufacturers, retailers, and contractors alike.

Relationship Over Transaction

We invest in long-term partnerships rather than short-term wins.

Market Expertise

We bring over 25 years of insight into Ontario's residential, commercial, and industrial markets.

Ready to Work Together?

Whether you're a retailer seeking premium products for your market, contractor looking for reliable paint and hardware tools or a manufacturer looking for trusted representation, we'd love to connect.

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